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People divided after Apple announce prices of brand new iPhones including 'thinnest ever'

Home> News

Updated 19:43 9 Sep 2025 GMT+1Published 19:34 9 Sep 2025 GMT+1

breaking

People divided after Apple announce prices of brand new iPhones including 'thinnest ever'

The price of the iPhone 17 Air is dividing the crowd

Anish Vij

Anish Vij

People are divided over the price of Apple's thinnest ever iPhones.

The tech giant announced their new set of iPhones during their event this evening (9 September), including the release of a brand-new smartphone.

Their new iPhone 17 Air is just 5.6mm thin, with a 6.5" ProMotion display and a ceramic shield front and back.

“Despite being much thinner and lighter, iPhone Air still gets amazing all-day battery life,” the company added.

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It features a 6.5-inch ProMotion display, a single 48 MP rear camera, a titanium build, 12 GB of RAM, and the same A19 chip as the 17.

"The 48MP Fusion Main camera with 2x Telephoto supports the latest advanced features like next-generation portraits and more," Apple said.

The new eSIM-only phone also has 3,000 nits of peak brightness, as Apple claims the design is its 'most durable' yet.

It’s also got a titanium frame that is 'space grade', and it comes in white, gold, black, and sky blue colors.

“Our intention was to make an iPhone that feels like a piece of the future, powerful, yet so thin and light it seems to disappear in your hands,” an Apple presenter said.

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The new iPhone 17 Air is just 5.6mm thin (Apple)
The new iPhone 17 Air is just 5.6mm thin (Apple)

However, it's priced £200 more than the standard iPhone 17, coming in at £999.

People on X are a bit divided by the price, as one person said: "Wtf is Air more expensive than the 17?!"

"I thought Air was cheaper than 17," another added, while a third penned: "Yikes, that is one expensive phone. I’d be scared to do anything but use it on speaker while it was being held in a cradle."

It's £200 more than the standard iPhone 17 (Apple)
It's £200 more than the standard iPhone 17 (Apple)

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Whereas others thought it was decent deal: "Affordable yes but why get a new phone now when I just got iPhone 15 3 months ago."

"Vintage Apple vibes!" a second wrote.

"I love it's design," said a third.

iPhone 17 prices:

iPhone 17 £799

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iPhone Air £999

iPhone 17 Pro £1,099

iPhone 17 Pro Max £1,199

The new devices will be ready to pre-order by 12 September.

"The latest iPhone models come with tons to love. Helpful Apple Intelligence tools to make your everyday easier. Better performance and reliability with Wi‑Fi 7, Bluetooth 6 and Thread — all enabled by N1, our new wireless chip. Fast and secure connections with 5G and eSIM. And safety features designed to give you peace of mind," Apple said.

Featured Image Credit: Apple

Topics: Apple, iPhone, Technology

Anish Vij
Anish Vij

Anish is a Journalist at LADbible Group and is a GG2 Young Journalist of the Year 2025. He has a Master's degree in Multimedia Journalism and a Bachelor's degree in International Business Management. Apart from that, his life revolves around the ‘Four F’s’ - family, friends, football and food. Email: [email protected]

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@Anish_Vij

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