Eddie Hall is no stranger to eating mammoth portions of food. When you're the world's strongest man, you need a whole lot of calories in the tank.
But the former champion met his match when he came up against the UK's number one female competitive eater.
Yep, the Beast went head to head with Leah Shutkever to see who could wolf down a giant plate of fish and chips in the fastest time in the 'Male v Whale' challenge.
The pair went down to Fosters chippy in Alderley Edge, Cheshire, where they were presented with what can only be described as the biggest slab of deep fried fish known to man, three slices of white bread, a massive pile of chips and a helping mushy peas.
After having gone up against Leah before, and it not ending very well for him, Eddie decided to implement some of her tactics when approaching the latest challenge.
And according to the champion eater, it's all about sandwiches.
So the pair started off by cramming in as many chips as they could between two slices of bread and munching away.
But even after a few seconds it became clear that this was only going to end one way, with Leah destroying her two sarnies in a matter off seconds before moving onto the mushy peas.
She then broke up the fish, which she covered in lemon juice to help wash it down, tearing huge chunks out of it while Eddie struggled on with the second of his sandwiches.
By this point there really was no way back for the strongman, with Leah almost finished with her meal and dominating the contest.
And in under 12m30, she scraped the last bits of fish from her plate and claimed the victory.
But while it might look like an impressive time - because it is - the YouTuber wasn't too impressed.
"Actually a slower time that I thought, because it's quite labour intensive picking up chips," she said.
"It's hard work eating big, though, isn't it, Eddie?"
To which, with a mouth full of chips, he replied: "It is, it is."
And despite carrying on for a couple more minutes, Eddie called it quits, admitting that the crew probably don't want to stick around for another half-an-hour and watch him trudge through the rest of the meal.
Which is probably a fair point.
Unlucky, Eddie.
Featured Image Credit: YouTube/Leah ShutkeverTopics: Eddie Hall, Food And Drink, YouTube