Sudocrem Forced To Respond To Claims Cream Fixes Impaled Skull

Running the social media accounts of a brand is a bit of an odd life - you've got to speak professionally as the brand and have a bit of playful fun in the name of company image.

Too formal and you miss out on all the fun chances to banter with other brands and essentially get paid for chatting on Twitter.

However, if you have it too informal your bosses might wonder why they're essentially paying you for chatting on Twitter.

Then there's the legions of members of the public who have really difficult questions you probably don't know the answer to because you're there to do social media and you're not an expert on whatever it is your brand does.

Really, it's just a matter of directing people to the right help page and having a joke around with other people doing the same job as you.

Unfortunately for the poor soul in charge of Sudocrem's social media, they've found themselves bombarded with jokes about how there's nothing their cream cannot fix.

This all started when someone quote tweeted a picture of a Roman-era skull with a spike driven through it with the caption 'nothing a bit of Sudocrem won't sort out'.

Apparently Sudocrem is legally required to respond to stuff like this and therefore wrote back to say fixing the impalement wound on the skull of a dead person is not what their cream is for.

Smelling proverbial blood in the water at an account that seemingly had to respond, a rash of tweets bombarded the poor Sudocrem admin with crazy injuries asking whether the cream would be able to fix it.

Spare a thought for the poor bugger who then had to reply to everyone's jokes with a legal disclaimer and a link to a guide on its proper use.

Among the claims people were making about Sudocrem was that it could bring people back from the dead, regrow lost limbs and cure erectile dysfunction.

Meanwhile, someone else asked whether the cream could 'get rid of a large festering pustulous boil' someone had been suffering with for the last three years.

The punchline to that one turned out to be that this festering boil was located in 10 Downing Street and none other than Boris Johnson.

When your Twitter admin is legally required to tell people your rash cream can't bring people back from the dead, you have to know it's going to be one of those days.