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A small UK village has banned booze for the past '120 years' and its seems that many of its 25,000 residents appear to be on board with it.
Although the area is located just four miles from Birmingham city centre, there are no pubs or alcohol venders surrounding the 8,000 homes.
Local Neil Harrison - who has lived in and around the area for 40 years - said that 'people here don’t miss not having a pub'.
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"We’re not being driven out because there’s no local boozer. You have to live with it and it’s not a hardship. It doesn't even enter the psyche," he told The Sun
"If you want a drink you invite a friend or neighbour round for a glass of wine at home, or you catch a bus and go to a pub in a nearby village.”
Made famous by the Cadbury family is the village of Bournville, where property prices are at a premium as a result.
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It's reported that the community was built as a model village to house workers at the nearby Cadbury chocolate factory, the Bournville Estate, in Birmingham.
And 73-year-old Harrison explained that locals are grateful for having 'no drunken yobs spilling out of pubs'.
"It’s like stepping back in time here," he said.
"The charming tiny village was built as a model community by the Cadbury family by George and Richard Cadbury, the sons of John Cadbury.”
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If someone is caught with booze on the streets, the village trust said it had no powers to take alcohol off people drinking or to pour it away.
West Midlands Police and the local authority are the only ones who can enforce the ban.
Bournville Carillon Visitor Centre volunteer Colin explained: “Yes, there’s a booze ban here but most people are not worried about it. It’s been the rule for the past 120 years.
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"If you want alcohol you can't get it here, within the village boundary, but there’s no ban on the consumption of it at home."
He claimed: “Anyone seen drinking outside on the green or on the street will have their drink taking off them and poured down the drain.
“They can’t be arrested, it is not a crime, but they can have any alcohol removed in the worst case scenario.
“A few underage drinkers having a beer on gala day have been stopped in the past.
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"Most people realise what the village is all about and don't flout the rules."
Fellow Visitor Centre volunteer Sharon Fall said: “The alcohol ban is the way it has always here and there are plenty of pubs outside the village.
“We’ve got the best of both worlds - a drinks ban here so it's always peaceful and trouble-free and nice cocktail bars and wine bars on the outskirts to visit.
“It’s one of the many traditions here, you're not allowed to do this and that.
“As well as not drinking in public there are things like no satellite dishes on the front of houses and no PVC window frames.
“Advertising is also banned and is only allowed on buses passing through.”
Anish Vij