A Christmas advert starring David Beckham has been reported after it featured the football legend cooking a turkey in a 'deadly' way.
The Ninja advert features Beckham rustling up a turkey in what looks like a kitchen using a woodfire oven.
While it might not seem like a problem on first watch, some viewers have pointed out that the oven is designed for outdoor use only and should not be used for cooking indoors.
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In fact, according to a user manual created by Ninja, doing so could be extremely dangerous.
In the ad, Beckham can be seen preparing a number of festive treats with various different Ninja products, including an ice cream maker, an air fryer and the woodfire outdoor oven.
After watching, one person commented on a YouTube video of the advert, asking if the £350 oven could be used indoors, to which Ninja confirmed it could not.
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Meanwhile, another viewer added: "You'd be forgiven for thinking that it could based on the advert. It can't. I've contacted Ninja on this point and have hit a wall of incompetence. Subsequently referred to the ASA."
Another said: "You're not allowed to use the ninja wood fire oven indoors. It says it in the instructions."
The ad has caused such a stir with confused viewers that it's been reported to The Advertising Standards Agency.
“DO NOT use indoors," a user guide for the oven explains.
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"If used under overhead cover, toxic fumes, including carbon monoxide, may accumulate and cause serious bodily injury or death.”
Among the confusion, Ninja maintain that the oven cannot be used inside, adding that Beckham was actually using the oven outdoors in the advert - despite it sitting on what looks a lot like a kitchen counter.
A Ninja spokesperson told The Sun: “David Beckham was cooking in an outdoor kitchen during the filming of this advert, in compliance with the Woodfire Outdoor Oven’s usage instructions.
“The advert was cleared by Clearcast before airing."
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But it hasn't stopped the confusion.
Over on Instagram, another user queried why Becks was using the oven 'indoors'.
"Thought [it] was outdoors only," they wrote, to which Ninja responded: "It is! He's outside."
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A couple of people said they wanted to try using it indoors after watching the ad.
"I’m really tempted to have it on the side indoors anyway for pizza through winter," said one.
While another added: "I would like to try that too and have it on the side like @davidbeckham does as it does make the best pizzas."
The Advertising Standards Authority confirmed it had received a handful of complaints.
LADbible has reached out to Beckham's reps as well as Ninja for comment.
Topics: Christmas, David Beckham, Food And Drink, Instagram, YouTube, Business
Lucy Devine