Streaming services could become more expensive and end free trials due to new proposals

There's even more bad news for Amazon Prime and their potential users.

In the past week, Amazon Prime Video has introduced adverts to their platform for subscribers to endure.

But there may be more changes on the way.

There is no doubt that Amazon Prime subscribers are still annoyed about the recent changes, adding adverts to their streaming experience.

Following in the footsteps of fellow streaming giant Netflix, they have added an extra tier to their subscriptions which costs extra.

Of course, you can go ad-free again with an additional fee of £2.99 a month, or almost £36 a year.

But that's not what people signed up for.

Hold onto your hats though, because a new bill may be put into place that will legislate a change that directly affects streaming platform customers.

Subscribers of not just Amazon Prime Video, but Apple TV+ and Paramount+ could be affected.

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These streaming platforms may be about to see the end of free trials if new subscription rules from the new Digital Markets, Competition and Consumers Bill are implemented.

The bill looks to legislate a change, giving customers a 14-day 'cool off' period after they enter into a contract with a streamer.

Critics of the bill have said some streamer's will ditch free trials, as the 14-day 'cool off' period will make them redundant.

Lord Black of Brentwood, a Conservative peer, has accused the government of 'gold-plating restrictions that have been manufactured in Brussels.'

He stated that customers would be able to binge a series or watch a sports event, then withdraw their payment and receive a refund.

It is estimated by the UK government that these changes would cost the businesses in question £1.2 billion in the first year alone.

Wowzers.

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According to research, 75 percent of Brits have at least one streaming service, and more than half have three or more.

Sky has spoken out against the legislation, calling out the fact that they would add significant costs to businesses and consumers.

Tina Mckenzie, policy chairwoman of the Federation of Small Businesses, spoke to the Times, saying that it was 'less than clear'.

Mckenzie stated: "Unless the proposals around subscriptions are amended, they could mean new and unwelcome costs for small firms.

"The bill’s current form risks undermining the government’s commitment to smarter ­regulation."

Streaming services were once hailed as a cheaper alternative to a Sky box, but it looks like all these additional costs added up don't put them far off one.

There are several platforms to choose from, and with providers such as Netflix increasing subscriptions up to £17.99 for the full shebang, is there a cheap alternative to watch good TV anymore?