Eddie Hearn just absolutely destroyed Roman Kemp after the Capital FM host said he's only famous because of his dad. Warning - this is seriously awkward:
The boxing promotor appeared on the radio's breakfast show to discuss his client Anthony Joshua's upcoming comeback bout against Jermaine Franklin on 1 April.
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But things took a brutal yet hilarious turn during a game of 'Home Truths' when Kemp accused Hearn of only being famous because of his dad Barry Hearn, founder of promo company Matchroom Sport.
Which is a pretty rich statement coming from someone who's in the exact same boat - in case you weren't aware, Roman's dad is Martin Kemp, bassist for Spandau Ballet.
Eddie was quick to point this out, telling the host: "I agree, but how relevant because you, my friend, are definitely only famous because of your dad.
"The difference between me and you is I have something you don't - talent and ability." Ouch.
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As Kemp holds back the laughs, Hearn continues, "I think your dad knew somebody at Capital FM.
"And I think the conversation went something like this: 'Do you remember when I did all those favours for you, used to come on your show and sing live? Well, my son is pretty useless to be honest with you, and I don't know what I'm going to do with him.
"'You once said to me if I ever need anything, I'm here for you. I need a favour. He's got no talent. He's got no ability. He has no prospects.
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"'If you could just give him a job somewhere. Cleaning, running coffee, anything.' And the guy said to him, 'I promised you a big favour. I'm gonna put him in front of the mic.'
"And here you are Roman Kemp today."
As soon as he's done, the team bursts out laughing, with one person in the background shouting, "He's won!"
Obviously it was all just lighthearted banter, as the whole point of the segment is to exchange insults - although you can't help but wonder if there's a kernel of truth in there.
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Listeners absolutely loved Hearn's takedown, with one writing: "There was no coming back after that first clapback."
"He genuinely cooked him I can’t lie," said another, while a third added, "Never try banter with someone like Eddie," alongside a laughing emoji.
A fourth chimed in: "Eddie is so smooth he should be the new Bond for real."
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Yep, sorry Roman - Eddie definitely won this one.
Topics: Eddie Hearn, UK News, Boxing, Viral, Celebrity